9月24日,深圳數(shù)字藝術(shù)公園A-Park迎來了一群特殊的「鵬友」,「你有音樂,我有故事」,他們用美妙的旋律和真實(shí)的故事創(chuàng)作出給深圳的「城市情書」。由EyeShenzhen舉辦的深圳全球傳播使者年度活動(dòng)發(fā)布暨iStory我的深圳故事分享會(huì)在深圳郎朗音樂世界成功舉行。
Shenzhen Global Communication Ambassadors Annual Events Launch & iStory 「My Shenzhen Story」 Sharing Session kicked off at Shenzhen Lang Lang Music World in Futian District on Sept. 24. The event gathered people around the world to listen to the global communication ambassadors』 stories and learn about the upcoming projects jointly planned by EyeShenzhen and the ambassadors.
深圳全球傳播使者年度活動(dòng)及EyeShenzhen內(nèi)容共創(chuàng)計(jì)劃正式發(fā)布,今後將以「創(chuàng)新深圳」、「藝文深圳」、「綠美深圳」、「活力深圳」、「滋味深圳」等不同主題開展使者傳播系列活動(dòng),以使者沉浸式體驗(yàn)的方式講述他們的深圳故事、灣區(qū)故事、中國故事,通過創(chuàng)意科技賦能逐步打造大灣區(qū)沉浸式故事中心(GBA StoryFutures)。此外, 「EyeShenzhen內(nèi)容共創(chuàng)計(jì)劃」也將充分融入目前全球城市營銷理念,結(jié)合「興趣社交」與「事件營銷」 特點(diǎn)策劃垂類短視頻拍攝、國際社群活動(dòng),邀請使者通過自身專業(yè)領(lǐng)域優(yōu)勢以及在各自故鄉(xiāng)的資源優(yōu)勢等進(jìn)行內(nèi)容創(chuàng)作和。同時(shí),共創(chuàng)項(xiàng)目還將結(jié)合不同階段的「城市主題」發(fā)起創(chuàng)作邀約,例如通過高交會(huì),文博會(huì),讀書月,設(shè)計(jì)周,進(jìn)博會(huì)、亞運(yùn)會(huì)等重要展會(huì)活動(dòng),從不同視角講述深圳創(chuàng)新發(fā)展的故事。
The event, organized by EyeShenzhen, announced that Shenzhen Global Communication Ambassadors Annual Events Plan and EyeShenzhen Content Co-creation Plan were launched.
EyeShenzhen will prepare a series of amazing activities for its ambassadors in various topics namely Innovative Shenzhen, Creative Shenzhen, Green Shenzhen, Dynamic Shenzhen and Deli Shenzhen. EyeShenzhen will invite the ambassadors to share their stories with Shenzhen, the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) and China, and is planned to build story studio called GBA StoryFutures.
The EyeShenzhen Annual Co-creation Plan will invite the ambassadors to design and plan communication programs based on their interests and expertise that can be shared overseas. The project will invite ambassadors to create content to in pace with the important events, including China Hi-Tech Fair, China (Shenzhen) International Cultural Industrial Fair, Shenzhen Design Week and China International Import Expo, so that to tell the innovative development Shenzhen stories from different perspectives.
「iStory我的深圳故事」分享會(huì)環(huán)節(jié),來自波蘭、意大利、阿爾及利亞的全球傳播使者從其不同職業(yè)發(fā)展路徑,講述了他們在深圳如何成為內(nèi)容創(chuàng)作者、創(chuàng)業(yè)者、視覺傳達(dá)者的精彩故事。此外,由雅昌影像推薦的攝影師龔強(qiáng)作為EyeShenzhen的簽約攝影師現(xiàn)場分享他對城市影像的創(chuàng)作感悟。來自郎朗音樂世界的兩位外籍演奏者以四手聯(lián)彈的形式表達(dá)了他們從城市所獲得的音樂靈感。
During the 「iStory My Shenzhen Story」 Sharing Session, the ambassadors from Poland, Italy and Algeria narrated their marvelous experience about how they become a creator, an entrepreneur, and visual-impact influencer in Shenzhen. In addition, Gong Qiang, signed photographer with EyeShenzhen, who was recommended by Astron shared his thoughts about the city images he created. Two foreign players from Lang Lang Music World played duo music to express their inspiration of music from the city.
「我來深圳已經(jīng) 9 年了,這裏有許多屬於我的回憶。我希望能夠通過在世界推廣這座城市來回饋深圳"。來自波蘭的內(nèi)容創(chuàng)作者 Piotr Blaszak 在故事分享會(huì)上分享了他作為全球傳播大使的角色。"EyeShenzhen團(tuán)隊(duì)也幫助我與波蘭最大城市波茲南市的市長進(jìn)行了溝通"。
「I've been in Shenzhen for nine years. I have a lot of memories here. What I want to do is to give back to the city, basically by promoting it abroad,」 Piotr Blaszak, a content creator from Poland, shared his role of being a global communication ambassador during the story sharing session. 「And EyeShenzhen team helped me to communicate with the mayor of Poznan City of Poland, a biggest city in Poland.」
視覺藝術(shù)家、薈同學(xué)校創(chuàng)意藝術(shù)與設(shè)計(jì)部主任Alessandro Antonicelli也在活動(dòng)中分享了他在深圳的經(jīng)歷。"2019年7月,我們搬到了深圳。從那時(shí)起,我就有機(jī)會(huì)通過許多活動(dòng)為深圳的教育和藝術(shù)做出貢獻(xiàn)。"這位意大利藝術(shù)家說。"深圳是中國設(shè)計(jì)的中心。我認(rèn)為深圳對設(shè)計(jì),尤其是對時(shí)裝設(shè)計(jì)極為重要。
Alessandro Antonicelli, a visual artist and director of the creative arts department of Huitong School in Qianhai, also shared his experience in Shenzhen during the event. 「In the July 2019, we moved to Shenzhen. Since then I had the chance and luck to contribute to the education and art in Shenzhen through many events,」 the Italian artist said. 「Shenzhen is the heart of design in China. I think Shenzhen is extremely important for design and in particular for fashion design.」
作為深圳面向全球開展城市營銷和提供國際資訊服務(wù)的全新品牌,EyeShenzhen致力於打造集多語種網(wǎng)站、海外社交媒體矩陣、城市數(shù)字形象平臺(tái)和全球傳播使者計(jì)劃為一體的國際化數(shù)碼化傳播平臺(tái)。據(jù)悉,「深圳全球傳播使者計(jì)劃」於今年6月正式啟動(dòng),該計(jì)劃精選富有影響力的高端外籍人才,包括企業(yè)家、創(chuàng)業(yè)者、科學(xué)家、知名網(wǎng)絡(luò)博主、設(shè)計(jì)師、藝術(shù)家等,目前共有約30位外籍人士加入該計(jì)劃。
EyeShenzhen, a new brand for urban marketing and global information services run by Shenzhen Daily, is dedicated to creating an international digital communication platform that incorporates a multilingual website, overseas social media networks, a city digital image platform, and a global ambassador program. The Shenzhen Global Ambassador Program was introduced in June, targeting influential foreign individuals including entrepreneurs, innovators, scientists, popular online influencers, designers, and artists. Currently, the program has attracted about 30 expats to be involved.